Sampling methods and sampling error
KnownMemorizeThe six sampling methods
| Method | Type | How | Error |
|---|---|---|---|
| Simple random | probability | every member equally likely | measurable |
| Systematic | probability | every kth member | measurable |
| Stratified random | probability | random draw in every group, proportional | smallest |
| Cluster | probability | random whole groups | larger |
| Convenience | non-probability | easiest to reach | not measurable |
| Judgmental | non-probability | analyst hand-picks | not measurable |
Memory hook Strata are Sampled in every layer; Clusters are Chosen whole. S for sample inside, C for chosen as a block.
Know it cold Sampling error = sample statistic − population parameter (). Only probability methods let you measure it.
Key terms
- parameter Use it
- sample statistic Use it
- sampling error Memorize
- sampling plan Know the idea
- probability sampling Use it
- non-probability sampling Use it
- simple random sampling Memorize
- systematic sampling Use it
- stratified random sampling Memorize
- cluster sampling Memorize
- convenience sampling Memorize
- judgmental sampling Memorize
- indexing Use it
- Probability sampling Memorize known chance of selection, error can be measured
- Simple random Memorize every member equally likely
- Systematic Use it every kth member
- Stratified random Memorize sample within every group, in proportion
- Cluster Memorize pick whole groups at random
- One-stagesurvey every member of the chosen groups
- Two-stagerandom subset inside each chosen group
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- Non-probability sampling Memorize depends on access or judgment, bias risk
- Convenience Memorize whoever is easy to reach
- Judgmental Memorize hand-picked by the analyst
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- Stratified Memorize every group is sampled
- Inside each group a random draw, in proportion to its size
- Result every group represented, smallest error
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- Cluster Memorize only some groups are sampled
- Chosen groups taken whole, or sampled again inside
- Result cheap and quick, larger error
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Formulas
Quick example
A sample of 40 funds has a mean return of 9.1%. The population mean is 8.4%. Sampling error = 9.1 − 8.4 = 0.7 percentage points.
- 9.1−8.4= 0.7
- 9.1ENTER8.4− 0.7
ENTER enter (on the HP, puts the number on the stack)
Quick example
A population of 5,000 stocks has 1,250 in one cell. A proportional stratified sample of 200 takes 200 × 1,250 ÷ 5,000 = 50 from that cell.
- 200×1250÷5000= 50
- 200ENTER1250×5000÷ 50
ENTER enter (on the HP, puts the number on the stack)
Quick example
To pull 80 trades from a log of 2,000, take every 2,000 ÷ 80 = 25th trade.
- 2000÷80= 25
- 2000ENTER80÷ 25
ENTER enter (on the HP, puts the number on the stack)