Learning Module 6 of Equity Investments 11–14% of the exam
Industry and Competitive Analysis
5 lessons. About 0 minutes in cram mode, 0 minutes in full.
Lessons for this module are being written. The outcomes and lesson plan below are final.
Lessons
- 1 Uses of Industry Analysis
Coming soon
- 2 Industry Classification
Coming soon
- 3 Industry Survey
Coming soon
- 4 Industry Structure and External Influences
Coming soon
- 5 Competitive Positioning
Coming soon
What the exam expects you to do
- Describe the purposes of, and steps involved in, industry and competitive analysis.
- Describe industry classification methods and compare methods by which companies can be grouped.
- Determine an industry’s size, growth characteristics, profitability, and market share trends.
- Analyze an industry’s structure and external influences using Porter’s Five Forces and PESTLE frameworks.
- Evaluate the competitive strategy and position of a company.